The Nonprofit Circle
GiveSignup Facebook Group Branding
ROLE
Creative Direction / Graphic Design
Creative Direction / Graphic Design
The leadership team wanted to create an online community for employees and volunteers of nonprofit organizations. GiveSignup wanted to be the facilitator to provide the space for our customers and potential customers to convene together to collaborate, share ideas, discuss challenges, and engage with each other. I was tasked with creating a logo and general look and feel to brand the Facebook Group within the app, as well as for promotional materials and various marketing content.
By mimicking the GiveSignup | RunSignup logo, I utilized the purple and pink brand colors, circles, and typeface to create a mini-design system with additional shapes and elements to create a consistent appearance for the group branding.
